This blog is brought to you by Sidetracked Home Executives: from pigpen to paradise! It explains why a SHE is called a SHE:
When my sister and I started teaching our system for getting organized, we knew we wanted to name it something catchy. We loved the thought of calling ourselves "Home Executives." We knew we'd never be home executives like our BO (Born Organized) mom who ironed Dad's underwear, baked everything from scratch, kept her high school figure and "freshened up" fifteen minutes before our dad came home from work every night. We didn't care to be THAT organized. We just wanted to be organized enough to have clean, cozy, happy homes.
We liked the sound of SHE and since we had the HE part, all we needed was the "S." The "S" would have to be an adjective to describe the kind of HEs we were. So what kind of Home Executives were we? Scummy didn't describe us; we weren't sloppy, shifty, sneaky, skittish, sassy or stupid either. (Great names for another clan of dwarfs, but not for us.)
One day we were on our way to teach our first class and we went under a railroad bridge and I squealed, "SIDETRACKED"! My sister was driving and she almost ran off the road!
"Sidetracked, where, what?"
"Our "S" word," I beamed.
"Our "S" word?"
"Yeah, for our company name."
"Oh, that "S" word! Hmm, sidetracked, I like that.
"Yeah it's a word that implies temporary."
"And fixable," she added.
Sidetracked: normal, temporary, fixable